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Project information

A methodology to measure the silver economy

E. Aracil D. Roch Dupré

October 2020 - June 2021

Funding entity Fundación Mapfre

Participated by Deusto Business School

The silver economy measurement methodology is a project led by the IIT for the Ageingnomics Research Center, within the MAPFRE Foundation. This center aims to lead a global strategy to disseminate the economic and social benefits associated with longevity, as well as contribute positively to economic activity related to population aging.